1) Should I use a sender number or alphanumeric sender ID?

We normally recommend that you use a local phone number as a sender. It will reassure your customer to see a local number, and this way they will be able to use the 'STOP' functionality, meaning they can reply 'STOP' to the SMS in order to be unsubscribed. Please note however that your choice of sender number or sender ID may be determined by local laws and regulations.


2) Why do I not see a sender number or sender ID in the SMS Editor dropdown?

We need to purchase sender numbers from our SMS partner Nexmo, so perhaps we haven't received the number yet. Please log a support ticket with your Customer Success Manager in order to request a sender number or ID to be added.


3) How do I choose to send SMS messages rather than emails to my customers?

If you have SMS activated in your system, any customer records you upload without email address but with mobile phone number will receive an SMS instead of an email. The principle is that email is the preferred method of communication, and only if you do not have your customer's email address would an SMS be sent. Of course if you prefer to send SMS invitations to your customers you can simply leave out their email addresses from your data upload.


4) What happens if I (accidentally) try to send an SMS invite to a landline number?

Default Setting: Our system will not differentiate mobile numbers from landline numbers. Hence we will accept landline numbers and attempt to send an SMS invitation. Whether the message can be delivered depends on the carrier (the landline service provider). Some carriers support SMS delivery on compatible handsets, some convert the message to voice and deliver it via a phone call. In many cases however, the message will simply fail. It will still count towards your SMS limit, so unless you know for certain that SMS messages can be delivered to landline numbers in your area, you should make sure you do not upload landline numbers for SMS delivery.


Number Validation Functionality: Add-on functionality to automatically validate your data prior to sending SMS's. This functonality comes with corresponding reporting. Please contact your CSM to receive a quote for this functionality.


5) Can I send a reminder SMS?

Yes, Please contact you CSM to have this functionality turned ON for you. Reminders will also count towards your SMS bundle.


6) Which SMS status codes am I charged for?

Any time CustomerGauge's SMS partner attempts to send an SMS, this will count towards your SMS limit. Please note that SMS are delivered in "parts" so, depending on the length of your message (including the survey URL), one recipient doesn't necessarily equal one SMS.


Even if an SMS delivery attempt failed, you will be charged for the attempt, so long as the failure occurred after our partner attempted to send the SMS (which is what they charge us for). If your SMS fails before getting sent to our vendor for an attempted delivery, then you will not get charged. Examples of that would be duplication, landline (see number validation above), or a malformatted number. For a full list of SMS codes that incur/do not incur charges, see below:

CODESTATUSINCURS CHARGE?
101Queueno
307Duplicatedno
308Malformed-UTF8no
203SMS Sentyes
205Clicked (Survey)yes
206Survey Partial Completeyes
207Survey Completedyes
208SMS Deliveredyes
371Unknownyes
372Absent Subscriber Temporaryyes
373Absent Subscriber Permanentyes
374Call barred by useryes
375Portability Erroryes
376Anti-Spam Rejectionyes
377Handset Busyyes
378Network Erroryes
379Illegal Numberyes
380Invalid Messageyes
381Unroutableyes
382Destination Unreaachableyes
383Subscriber Age Restrictionyes
384Number Blocked by Carrieryes
385Pre-paidyes
386Not a mobile numberno
388Invalid Number Formatno
390As yet unknown Carrier-specific erroryes
396As yet unknown Carrier-specific error
yes
399General erroryes